The artificial intelligence (AI) is the ability of a computer program or machine to think, learn and make decisions on its own. When someone talks about artificial intelligence (AI), the first thing which comes to our minds is the army of robots fighting against the humanity. But in reality, the technology isn’t threatening as people think it is, though the pace at which it is taking control of our lives is still a question.
The most important thing is if you use artificial intelligence (AI) as your business ally, it can take your business to the next level in no time by obliterating inefficiency, making operations fast and saving a lot of money for your company. In this article, we will teach you the five things that you want to know about your business and artificial intelligence in 2018.
5 Things You Want to Know About Business & Artificial Intelligence
Role of Artificial Intelligence in Business Security
The best use of artificial intelligence (AI) in the business right now is for IT and security purpose. Many companies are already using AI to detect security and technology problems in 2018 which means weaknesses can quickly be identified and analyzed to prevent future attacks.
A number of machine learning platforms are available which companies can use to manage and secure their databases consisting of their transaction details and customer’s personal information.
Use in Business Management
As a manager of a company, it is tough to conduct team meetings, scheduling conferences, and other management stuff. Artificial intelligence can be very helpful in the business management. Every manager across all industries spends a significant amount of their time in administrative and control tasks; AI can automate many of these tasks which will save your precious time.
Use of AI in Digital Marketing
As we all know that digital marketing is growing day by day. There are many ways that machine learning algorithms are helping marketers to do their job more efficiently in 2018. Marketing is a way to give a boost to the sales of your company which requires decision making based on previous data and analytics, because of this AI is playing a handy role in marketing which will undoubtedly be going to increase in future.
Artificial Intelligence in Customer Support
No one can deny the importance of customer support in the business. The purpose of customer support is to make an interaction between a customer and the company. No matter which type of business you are running you will always need to provide customer support.
It is not possible for every company to provide customer support because of lack in resources so AI is the best solution here which will be cost effective as well. Some of the best artificial intelligent chatbots are available in the market based on the machine learning algorithm to provide more efficient support.
Use of AI in Human Resources
Recruiting is one of the most terrible issues businesses face today, every HR manager knows how difficult is the process of recruiting, hiring and interviewing can be. The Artificial Intelligence can help you in some parts of the recruiting especially in repetitive and high-volume tasks like screening resumes and scheduling interviews. The most prominent benefit of AI in recruitment is that the managers can focus on their hiring strategy instead of spending most of their time performing repetitive tasks.
So here are the top five things you must know about artificial intelligence in business today, it is also a fact that you don’t need every single type of automation necessarily right now but look into these suggestions and choose which options suits your business the best.
Author Bio: Jessica Watson has been writing for websites and blogs for four years now. She had a fair share of writing in various niches but her main focus is on business, finance, and technology. Currently, she is working with ISO certification in Sharjah experts.